"Where Perfume Makes Sense"

Established in 1995, The Fragrance Shop offers a shopping environment that supports the aspirations and reflects the image of the prestigious fragrance brands we supply, whilst demystifying the shopping experience for you the customer. We hope to educate and excite you, to surpass your expectations.

Our format is simple:

PEOPLE - The Fragrance Shop staff are fully trained and impartial to ensure you walk away with the perfect fragrance.

FASHION - We stock the latest brands to ensure our customers can wear the most recent launches. We also stock a wide range of time proven fragrances to ensure our customers can always buy the classics.

RETAIL ENVIRONMENT - Our stores offer a contemporary shopping experience, with products clearly displayed to facilitate a simple and effective purchasing process.

VALUE - We will not be beaten on price by any authorised retailer to ensure our customers receive the best value.

At The Fragrance Shop Retail and E-tail Go Hand-in-Hand...

Here at The Fragrance Shop we believe in offering a seamless integration between high street trading and buying online. We believe in offering you the same unique shopping experience in your home or place of work as that found in our retail stores, with no confusing pricing structures or hidden delivery charges. Our prices and unique offering are the same online as they are instore and we deliver for free, so whether you're on the move or testing the latest lines instore, you can rest easy in the knowledge you will always receive the latest lines at the best price of any primary market retailer.

Recently acquired from Peacocks, The Fragrance Shop has more than 100 stores nationwide with an expansion strategy in place which is set to make us the UK's largest High Street retailer of fragrance. Use our Fragrance Shop Store Locator to find your nearest branch.

The Fragrance Shop management have over 30 years experience of servicing customers in the Perfume, Skincare and Cosmetic industries and are committed to continual improvement in the range of products and customer service levels offered both instore and online.