The latest Ed Hardy fragrance Love & Luck reflects this Japanese aesthetic which is so prominent in Ed Hardy’s Work. “Premium Sake, Japanese social culture and Asian fashion provided the perfect elements and inspiration for this intriguing scent Ed Hardy Love & Luck Woman”.

An intoxicating elixir, a not to be missed feminine statement. Love & Luck Woman is symbolised with one of Ed Hardy’s iconic Japanese Tattoos, the Geisha.