the company that â€˜only wants you for your bodyâ€™ which has single-handedly rescued britain from daily grind and banned boring beauty regimes across the nation. youâ€™ll be pleased to know in anatomicals land, rabbits run free, guinea pigs rule and the only testing the mice do is brain training (purely for their own entertainment we might add). in fact, one of the mice has a higher iq than einstein had. our ingredients are all free from animal testing â€“ we think fluffy bunnies are cute enough without anatomicals products or ingredients. itâ€™s just us humans that need a bit of help sometimes! all of our formulas are also paraben free.