Inspiration behind the fragrance came from a personal dedication to his his mother, Maria. Giorgio Armani introduced his first Modern Chypre to his collection in honour of his mother who wore and simply adored a chypre fragrance as a young woman. Prevalent as always, top notes of blackcurrent liquer are this time softened by two floral notes. Mr Armani's favourite flower freesia creates a sweet and subtle initial impression. As a tribute to the Rose the heart notes are Si Signature Rose De MAi Absolute combined with the Turkish Rose. Patchouli, Iris and Vanilla define the this fragrance as a tradition chypre, featuring in the scents base notes.
The Si Woman in naturally elegant. She has an allure and an attitude.Her elegance comes from within.
The Armani woman has an aura. When she enters a room her strength is evident. She has natural power and charisma.
The Armani woman embodies Italian Chic. The Armani elegance is the Milano style. It is not opulent but has a hidden richness and beauty.
The Armani woman's greatest sophistication is simplicity. As the maestro always says: 'Less is more'.
The Armani woman has a special presence. A unique presence that no one will forget. 'Being elegant is not about being noticed. It is about being remembered'.
The Si perfume collection is presented in an elegant and luxurious glass bottle inspired by Mr Armani's private perfume collection. Prive. The Si Stone is inspired by Mr Armani's love of modern art and his favourite sculpture, Constantine Brancusi. The stone is also inspired byt the obsidian stone found on Mr Armani's island of Pantelleria. Rose Signature is the first in a collection of limited editions which will launch each year in january.. a new year, a new Si, a new you! This annual cotoure rendevouz will detail an element of Giorgio Armani cotoure fashion each year. For 2016 Si Rose Signature is dressed in a nude satin veil. Remarkably each individual veil is sewn by hand around each bottle, making every bottle unique. The same attention Mr Armani applies to his Haute Cotoure Armani Fashion.